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Interim Report for FY24

Eagle Eye Interim Report 2024

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Wendy's Launches AI-Driven Loyalty Platform to Deliver Customized Rewards [PYMNTS]

Wendy's Launches AI-Driven Loyalty Platform to Deliver Customized Rewards [PYMNTS]

Wendy's has introduced an AI-driven loyalty platform that customizes rewards based on customer data, enhancing engagement and brand loyalty. This platform uses gamification to incentivize and recognize loyalty, creating personalized experiences that resonate with customers. Jean-Matthieu Schertzer, the Eagle Eye Group‘s first chief AI officer, stated that predictive AI and customer loyalty programs are ideal matches, as consumers expect personalized rewards for their behavior. Experts highlight the importance of balancing personalization with privacy and integrating AI thoughtfully into existing operations to maximize customer satisfaction and ROI. For more insights into Wendy's innovative approach and the future of AI in customer loyalty programs, read the full article.

Loyalty, Data and Following 'The Golden Rule' to Drive Business Success [Women Love Tech]

1 min read

Loyalty, Data and Following 'The Golden Rule' to Drive Business Success [Women Love Tech]

In the hustle and bustle of the business world, the concept of success often seems intricate, but what if the key lies in something as elemental as...

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Loyalty Subscription Programmes Are on the Rise: How to Take Them Higher [CXM]

1 min read

Loyalty Subscription Programmes Are on the Rise: How to Take Them Higher [CXM]

In "Loyalty Subscription Programmes Are on the Rise: How to Take Them Higher", Sarah Jarvis explores the evolving role of loyalty programs in the...

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The algorithms powering loyalty: How an AI firm is helping Tesco gamify Clubcard [Econsultancy]

The algorithms powering loyalty: How an AI firm is helping Tesco gamify Clubcard [Econsultancy]

Tesco celebrates 30 years of its Clubcard loyalty program with the introduction of Clubcard Challenges, a personalized gamified system powered by...

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