Skip to the main content.
Platform

AIR
Acquire. Interact. Retain.
Breathe life into your customer relationships

Learn more

ASDA Rewards Logo

How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

Become a Partner

Contact us to find out how we can enable your teams on our platform.

mach-members-and-google-premier-partners

The algorithms powering loyalty: How an AI firm is helping Tesco gamify Clubcard [Econsultancy]

The algorithms powering loyalty: How an AI firm is helping Tesco gamify Clubcard [Econsultancy]

Tesco celebrates 30 years of its Clubcard loyalty program with the introduction of Clubcard Challenges, a personalized gamified system powered by EagleAI. This innovative addition offers tailored tasks to earn up to £50 in Clubcard points, emphasizing customer engagement and incremental sales. Through algorithms like 'the people pleaser' and 'the diviner,' EagleAI ensures relevance in promotions. Success metrics include customer engagement and ROI, striking a balance between profitability and customer satisfaction. While innovation is crucial, effective communication mitigates complexities. Read the full article for insights on Tesco's evolution in loyalty programs and the transformative role of AI.

AI Could Put 'Holy Grail' of Retail Offers Within Reach

1 min read

AI Could Put 'Holy Grail' of Retail Offers Within Reach

With powerful capabilities to instantly analyze data, predict customer behavior, and deliver a truly personalized customer experience, artificial...

Read More
Harnessing Personalisation: Insights from Eagle Eye's Sarah Jarvis

1 min read

Harnessing Personalisation: Insights from Eagle Eye's Sarah Jarvis

In her guest article for iTWire, Sarah Jarvis, Communications and Propositions Director at Eagle Eye, delves into the transformative role of...

Read More
How AI Is Revolutionising Loyalty Programs with Personalization

4 min read

How AI Is Revolutionising Loyalty Programs with Personalization

Artificial intelligence is rapidly changing how businesses approach customer loyalty. By using AI-powered insights, companies can now deliver...

Read More