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How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

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Miles Toolin

Head of Sales Engineering, APAC

Passionate, confident and highly motivated, Miles is focused on designing and implementing practical and leading technology solutions for enterprise businesses. His passion for tech allows him to move organisations to the forefront of the technology sector, ensuring that the Business and IT are always aligned.

The Four Tech Pillars of Lifecycle Marketing

4 min read

The Four Tech Pillars of Lifecycle Marketing

Picture of Miles Toolin Miles Toolin on 9 September, 2024

Discover the four essential tech pillars of lifecycle marketing and how they can revolutionize customer experience and value exchange for your business.

Technology
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MarTech stack

4 min read

How (and Why) You Should 'MACH-up' Your MarTech Stack

Picture of Miles Toolin Miles Toolin on 15 July, 2024

Learn to 'MACH-up' your MarTech stack using MACH principles and a customer journey focus. Strategically buy MarTech solutions for long-term success.

Technology
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