Resource Library.
The latest guides, eBooks, events, webinars, case studies, and more.
Guides & eBooks
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AI Anthology
Our comprehensive anthology reveals the transformative power of AI in creating personalized loyalty experiences at scale. Learn from industry leaders and Eagle Eye’s AI experts.
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AI and the Current State of Retail Marketing
How retailers can maximize the potential of AI and overcome the primary challenges of retail marketing.
![Realizing the promise of personalized promotions](https://eagleeye.com/hubfs/images/featured/realizing-the-promise-of-personalized-promotions-feature.jpg)
Realizing the promise of personalized promotions
Realizing the promise of personalized promotions Learn how to execute personalized promotions at scale with this practical playbook from Untie Nots, an Eagle Eye company. Download your copy today!
![Grocery's Great Loyalty Opportunity Report 2023](https://eagleeye.com/hubfs/images/featured/grocerys-great-loyalty-opportunity-feature.jpg)
Grocery's Great Loyalty Opportunity Report 2023
Grocery’s Great Loyalty Opportunity With persistent inflation and the ongoing cost of living crisis impacting retailers - especially grocery retailers – worldwide, can loyalty programs really make a difference in terms of customer retention, engagement, and spending?
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Marketing in the Moment
Marketing in the Moment Personalisation in retail marketing is as important as ever to a successful strategy. Our latest white paper explores the next evolution of retail customer engagement: Marketing in the Moment.
![The top 5 trends for grocers](https://eagleeye.com/hubfs/images/featured/top-5-trends-feature.jpg)
The Top 5 Trends for Grocers
Grocers have adapted their operations rapidly, but there is more transformation coming. In our latest guide, we break down the top 5 trends that we see accelerating in 2022.
![The Cookie Might Be Dead, But Loyalty Isn't](https://eagleeye.com/hubfs/images/featured/the-cookie-might-be-dead-but-loyalty-isnt-feature.jpg)
The Cookie Might Be Dead, But Loyalty Isn't
When the cookie finally crumbles in 2023, will you be prepared?
![Brand Affinity Industry Brief 2020](https://eagleeye.com/hubfs/images/featured/brand-affinity-white-paper-feature.jpg)
Brand Affinity Industry Brief
Our industry brief explores how retailers and marketers can put brand affinity back at the heart of loyalty where it belongs, at a time when it's most needed.
![Using eCommerce to create profitable omnichannel customer connections](https://eagleeye.com/hubfs/images/featured/using-ecommerce-to-create-profitable-omnichannel-customer-connections.jpg)
eCommerce Guide
This guide considers the changing role of eCommerce in managing current challenges and illustrates how winning with customers online can help support future retail business agility.
Events & Webinars
Breathe life into your customer loyalty strategy
Elevate customer loyalty with Google Cloud, Eagle Eye, and commercetools. Join us at Google Offices in Sydney & Melbourne for exclusive insights on revitalizing loyalty strategies. Learn from industry leaders, explore case studies, and network with peers.
NRF Asia Pacific 2024: 5th - 6th June
Eagle Eye is gearing up for NRF 2024, and we want you there with us! We'll be on hand on booth 925. Book a meeting with us today!
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On-Demand Webinar: AI & Retail Personalization
Learn how AI is revolutionizing retail marketing. Businesses worldwide are shifting from mass marketing to personalized strategies, unlocking higher engagement and lower costs.
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Retail Technology Show 2024: 24th - 25th April
Discover how you can maximize the return on investment from your loyalty program and explore our latest innovation, EagleAI, at Retail Technology Show 2024 in London.
![Subscribed to Success eBook & Webinar](https://eagleeye.com/hubfs/images/featured/subscribed-to-success-ebook-webinar-feature.jpg)
On-Demand Webinar: Subscribed to Success
Join experts from Eagle Eye and Chargebee in our Subscriptions and Loyalty webinar for insights into how to successfully leverage the subscription model for retail applications and the impacts on your business.
![Future of Omnichannel Retail On-Demand Webinar](https://eagleeye.com/hubfs/images/featured/future-of-omnichannel-retail-webinar.jpg)
On-Demand Webinar: Future of Omnichannel Retail
Join Ryan De Boer, CFO of Loyalty & Reward Co, and Tim Mason, CEO of Eagle Eye as they deep-dive into critical findings from Tim's latest book: Omnichannel Retail: How to Build Winning Stores in a Digital World.
![Gamified Loyalty Challenges on-demand webinar](https://eagleeye.com/hubfs/images/featured/gamified-loyalty-challenges-on-demand.jpg)
On-Demand Webinar: Gamified Loyalty Challenges
From mass promotions to personalized offers Cedric Chereau, Untie Nots shares the secrets behind the success of its Challenges solution that enables retailers to create AI-powered personalized and gamified promotions.
![The Power of Partnerships on-demand webinar](https://eagleeye.com/hubfs/images/featured/the-power-of-partnerships-on-demand.jpg)
On-Demand Webinar: The Power of Partnerships
Discover the untapped potential of partnerships and unlock new avenues for growth in your business. Watch our webinar, "The Power of Partnerships: Utilising member groups to drive acquisition & loyalty," presented by Eagle Eye and Network Digital Marketing.
![Hyper-Personalization: The Loyalty Program Game Changer](https://eagleeye.com/hubfs/images/featured/hyper-personalization-on-demand.jpg)
On-Demand Webinar: Hyper-Personalization - The Loyalty Program Game Changer
71% of customers expect a personalized retail experience, but only 30% of retailers provide it. For a deep dive into personalization and hyper-personalization, watch the discussion with Google Cloud, RelevanC, and Eagle Eye today!