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ASDA Rewards Logo

How ASDA leveraged Eagle Eye's market-leading loyalty platform and expertise to launch 'ASDA Rewards', deployed just 3 months after project kick-off.

Purple Labs

Will it make the boat go faster?

11 min read

Will It Make The Boat Go Faster?: an Agile journey

Ben: “Will it make the boat faster? Then do it!” p.295, Will It Make The Boat Go Faster?

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Flow States

8 min read

Triggering the Flow State for Software Engineers

Over the last 5 years at Eagle Eye I’ve seen our teams grow from being a rather unstructured hodgepodge of talented individuals, innovating under...

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6 min read

Naming Things Doesn’t Have To Be Hard

Anyone who has spent any time programming knows the truth in how difficult it is to name things. There’s a classic quote from Phil Karlton that most...

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computer-screen-turned-on-159299

9 min read

What makes a good code review?

Start With The Right Attitude Code reviews are a collaboration between two or more people. It's not an opportunity for you to show how superior you...

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2 min read

Visualising your data

And why it matters... One of the most important questions you will ask yourself about any Machine Learning project is this: Does my model fit?

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JohnD-PurpleLabsLaunch

3 min read

Introducing Purple Labs

An incubator for our collective ingenuity... Author: John Durrant, Head of Software Engineering

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