The Grocery Loyalty Landscape in UK & Ireland

Consumer behaviours in UK & Ireland reveal opportunities for grocery retailers to drive more loyalty and customer retention by improving their rewards programs.

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Did you miss our recent ‘Grocery’s Great Loyalty Opportunity’ report? Or perhaps you didn’t have time to read it. Not to worry, we’ve got you covered with our new regional snapshots

Summarising the key findings and actionable takeaways for each region, covering:

  • Changing consumer needs in the current economic climate
  • How grocers are strategically responding with their loyalty programmes
  • What they could be doing differently to better meet customer needs
Download the UK & Ireland Snapshot
Download the North America Snapshot
Download the Asia Pacific Snapshot

Here is a sneak peek of our UK & Ireland findings.

0%
consumers said that instant price discounts are what they seek most from their loyalty programmes
0%
consumers are willing to participate in games within a brand’s loyalty programme or app but only 20% of retailers plan to invest in this area.
see all our findings
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Want to see the full report?

Our latest annual loyalty report, based on a survey of over 1,300 consumers and nearly 200 loyalty program managers in Asia, Australia, North America, and the UK, suggests that, yes, there are plenty of opportunities for loyalty programs to deliver the value shoppers expect and the experiences that boost their retail brand affinity.

Who are Eagle Eye?

We exist to help you earn customer loyalty.

Our API-first, omnichannel marketing solution supports you in creating digital connections that enable real-time personalised performance marketing through loyalty programmes, personalised promotions, apps, subscriptions and gift services.